The Digital Media Business Master's program at Macromedia University of Applied Sciences focuses on the opportunities and challenges presented by eCommerce and eBusiness in the digital age. Here's what you need to know

Course Details

a. Degree: Master of Arts in Media and Communication Management with a specialization in Digital Media Business.

b. Duration

c. 4 semesters (2 years) for 120 ECTS credits

d. 3 semesters (1.5 years) for 90 ECTS credits

e. Locations: Berlin and Munich.

f. Degree Recognition: State-recognized and accredited degree.

Key Dates

a. Start Dates: Commence your studies in the summer semester on March 15 or the winter semester on October 1.

b. Application Deadlines: Apply by March 15 for the summer semester or October 1 for the winter semester.

Admission Requirements

a. Bachelor’s Degree

b. 210 ECTS for the 3-semester program

c. 180 ECTS for the 4-semester program

Fees

a. Tuition Fees per Semester

b. €6,500 in Berlin

c. €5,300 in Munich

d. Registration Fee: €600

What You'll Learn

a. eCommerce and eBusiness: Explore the technical innovations and business models shaping digital commerce.

b. Digital Marketing Strategies: Learn to develop and implement effective strategies for digital marketing.

c. Media Management: Understand the role of media in the digital landscape and how to manage digital media assets.

d. Entrepreneurship: Gain insights into entrepreneurship in the digital age and how to seize opportunities in the digital marketplace.

Why This Course?

a. Relevance: Learn about the latest trends and technologies driving eCommerce and eBusiness.

b. Practical Skills: Gain hands-on experience through projects and case studies.

c. Career Opportunities: Prepare for roles in digital marketing, eCommerce management, and digital media entrepreneurship.

The Digital Media Business Master's program at Macromedia University of Applied Sciences equips students with the knowledge and skills needed to thrive in the fast-paced world of digital commerce and media.

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