Course Overview
The M.A. in Strategic Marketing Management at ISM University is designed to provide students with a comprehensive understanding of modern marketing strategies, consumer behavior, and how to apply marketing concepts in the ever-evolving global business environment. The program combines theoretical knowledge with practical skills, making graduates well-equipped to manage and develop marketing strategies in a variety of organizational settings.
Program Details
Duration: 1 to 2 years (depending on full-time or part-time study)
ECTS: 90–120 ECTS
Degree Awarded: Master of Arts (M.A.) in Strategic Marketing Management
Start Dates: Typically in the Fall (October) or Spring (April)
Language of Instruction: English
Location: Typically offered at the main campus or online depending on the university's format
Study Mode: Full-time or part-time
Tuition Fees
Tuition fees vary by university, but they are generally around
EU students: €10,000–€14,000 per year
Non-EU students: €14,000–€18,000 per year (depending on the university and location)
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