The Bachelors of Art in Sports Management program offered at EU Business School Geneva consists of a three-year period dedicated to developing an insight into the business and management processes of the global sports sector. The courses offered include those in sports marketing, sponsorship, event management, and financing, giving students an opportunity to know how commercial tactics ensure success in the sports industry.

This course uses a practical approach, whereby learning is done using case studies and company tours. Another possibility connected with studying at this program is the fact that it gives one a possibility to meet various people involved in sports management. One more advantage is the fact that it provides flexibility if one needs to move to another university campus or engage in an exchange program with OMNES schools.

Why Study This Program?

Acquire real knowledge about sports marketing, sponsorship, and event management

Acquire knowledge through practical exposure such as case studies and field trips

Know the important sectors within the industry like sports broadcasting, negotiation, and finance

Enjoy international exposure through campus transfers and exchanges

Learning in Geneva – a center for global sports organizations

This curriculum focuses on practical application, guaranteeing that graduates will have the necessary skills to be competent professionals in their field of work in the global sports business.

Reasons for Studying at EU Business School – Geneva Campus

Studying at EU Business School means studying in an international and practical setting. The Geneva campus allows students to work in an international setting where they interact with fellow students and learn about international business operations.

The advantages include

An international student community

Applied learning through case studies

Global exchanges and networking

Curriculum in line with industry standards

Recognitions & Accreditations

The program is delivered in line with international academic standards. EU Business School Switzerland is accredited by International Quality Accreditation (IQA). It is also accredited by eduQua.

Eligibility Criteria

Applicants must meet the following requirements

Academic Qualification

A recognised high school diploma or equivalent

English Language Proficiency

IELTS 6.0 / TOEFL iBT 80 / PTE 57 or equivalent

Application Requirements

Completed application form

Academic transcripts

Proof of English proficiency

Copy of passport

Additional Requirement

Admission interview may be required

Awarding Institution / Degree Granted

On successfully completing the course, participants are awarded

An internationally accredited Bachelor’s degree from EU Business School Switzerland

A university-specific Bachelor’s degree (título propio) awarded by Universitat de Vic – Universitat Central de Catalunya

Degree Title: Bachelor of Arts (BA)

Specialisation: Sports Management

Duration, Language & Study Mode

Duration: 3 years (Full-time)

Structure: 6–7 semesters (210–240 ECTS) with optional 8th semester

Study Mode: On-campus

Language: English

Location: Geneva

Why study at EU Business School Switzerland, Geneva?

As Geneva is famous for being a hub for international sports bodies, gaining knowledge here could introduce them to the world of international sports networking. Students will meet various professionals from the field of sports and also get acquainted with international sports environment.

In addition to this, learning with students from over 100 nations will add value to the educational experience as well.

Scholarships & Funding Opportunities

EU Business School Scholarships

Swiss Government Excellence Scholarships (subject to eligibility)

Other External & Private Funding Opportunities

Exclusive Scholarships by My Admission Partner

My Admission Partner provides personalised support to help students access financial aid and manage their applications.

Benefits include

Tuition fee reductions

Application and documentation assistance

Personalised scholarship guidance

Find out more about the available scholarships and benefits through My Admission Partner.

Students can choose between a regular course or an extended course where an extra BA (Hons) in Business Management will be provided by University of Derby as part of the course.

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