The International Business School (IBS) Budapest provides a three-year English-language undergraduate course called the B.Sc. in Business Management with Marketing. This course provides a strong foundation in business along with in-depth knowledge of marketing. Students who finish this degree program will have a good grasp of the fundamental concepts of business as well as the skills necessary to succeed in the marketing industry. Students will be able to take courses in data analysis, consumer behavior, internet marketing, and brand communication.
By projects, case studies, and other business-related learning activities, students will gain a complete understanding of marketing concepts. Students will believe in their ability to apply marketing concepts in real business environments.
Why Take This Course?
When you choose the B.Sc. in Business Management with Marketing course at IBS, you can
Learn about functions in companies such as operations, finances, and management in general.
Acquire specialist marketing skills that you can apply both offline and online.
Acquire skills in consumer psychology, communication, analysis, and brand management.
Enhance your employability and project management skills.
Prepare yourself for a career in marketing, advertising, brand management, or digital communication.
This course is suitable for students who are interested in a career in marketing in business, creative, or entrepreneurial settings.
Why Choose the International Business School, Budapest?
International Business School is a famous private business school that emphasises internationalisation and practical teaching. The English language programs, small class sizes, and excellent student services provide an interesting academic environment. In addition to its academic collaboration with The University of Buckingham, IBS provides degrees that are recognized both in Hungary and the UK, thus improving graduates' mobility on the job market.
Why Study in Budapest?
Budapest has excellent diplomatic and economic ties and a favorable location in Central Europe. An excellent setting for studying Business Management is created by the city's exposure to global corporations, cultural institutions, and regional organizations as a European capital with a diversified international community.
Recognition & Academic Accreditations
The program satisfies the requirements of higher education in Europe and is recognized both nationally and internationally. The link with The University of Buckingham improves academic reputation and guarantees that the graduates are also viable in the global economy.
Qualifications
To be eligible for the B.Sc. in Business Management with Marketing program, applicants must have
A valid high school diploma or equivalent.
Assess your English language proficiency through tests like TOEFL or IELTS.
The following academic documents must be provided in accordance with IBS admission requirements.
Awarding Institution / Degree Granted
Degree Title: Bachelor of Science (B.Sc.) in Business Management with Marketing
Awarding Institutions: International Business School (Hungary) & The University of Buckingham (UK)
Language of Instruction: English
This dual-awarded qualification meets both Hungarian and UK academic quality benchmarks and supports international career pathways.
Duration, Language & Study Mode
Duration: 6 semesters (3 years)
Credits: 180 ECTS
Language: English
Study Mode: Full-time, On-campus
Location: Budapest, Hungary
Intakes: February and September
Why Study in Hungary?
Hungary provides students with a rich cultural experience in addition to globally recognized academic programs. Students are offered internships, networking, and professional experience because of the strategic location of Budapest in Europe, in addition to its business and creative networks and global corporations.
Scholarships & Funding Opportunities
IBS Merit-Based Scholarships
External Hungary and EU Scholarship Options
Foundation and Private Scholarships (subject to eligibility)
Exclusive Scholarships by My Admission Partner
My Admission Partner delivers personalised scholarship guidance and application support for eligible students applying to this program.
Support includes
Tuition assistance
Application documentation guidance
Scholarship eligibility counselling
Explore available scholarships and exclusive student benefits through My Admission Partner.
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