GISMA University of Applied Sciences Berlin's double-degree programme Master of Science in Business Management and Marketing is a renowned postgraduate degree designed for students seeking to establish a solid foundation in international business management in addition to more advanced marketing skills.
The two-year, full-time double degree enables students to complete two internationally accredited master's degrees — one German and the other a United Kingdom degree. The program blends business knowledge with strategic marketing competencies, equipping graduates to excel in current fast-evolving global markets.
The program is centered on the convergence of management concepts and marketing innovation. It prepares students for strategic thinking, global market trend analysis, brand strategy development, and leadership skills in organizations. The pedagogical process incorporates theoretical underpinnings, case study, and experiential learning by means of internship and consultancy.
Important Facts
Awarded degree: MSc Business Management and Marketing (GISMA) + MSc International Business Management (Marketing Pathway, Kingston University London)
Program duration: 2 years (4 semesters)
Credits: 120 ECTS
Location: Berlin, Germany
Language: English
Mode of Study: Full-time
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