🎓Program Overview

GISMA University of Applied Sciences in Potsdam, Berlin, Germany, offers the M.Sc. in Business Management and Marketing. This advanced postgraduate program marries solid business management principles with a deep understanding of marketing. This Master in Marketing Management is perfect for those who wish to become leaders in strategy, brand formation, e-marketing, and customer experience in a growingly globalized and digital market. Students looking to Study in Germany and Europe can gain industry-relevant skills and international exposure through this programme.


📚 Key Facts

  • Duration/Track: Regular 24 months (120 ECTS), or shorter eligibility-based tracks (60 or 90 ECTS), depending on your background.

  • Intakes: Jan, Apr, Jul, Oct


đź’» Mode of Study

Hybrid format: lectures in-class + e-learning, supplemented by project-based learning and case studies, etc. This flexible learning approach supports students pursuing a Master's Degree in Germany while gaining practical business and marketing expertise.


đź’° Tuition Fees

Tuition Fees: ~ €24,200 for full 120 ECTS; ~ €15,500 for shorter tracks (60 / 90 ECTS). Students may also explore DAAD Scholarships for Indian Students in Germany to help reduce educational expenses.


🏅 Accreditation

The Marketing pathway is accredited by the Chartered Institute of Marketing (CIM) – giving additional recognition worldwide. GISMA is recognized among institutions associated with Top German Universities, making it an excellent choice for students seeking a Masters Degree in Marketing Management from a globally focused institution.


âś… Entry Requirements

Similar to other tracks: Bachelor’s degree in a relevant field + English proficiency, etc. Students aiming to study at the Best University for Masters in Germany can also seek guidance from experienced Study Abroad Consultants during the application process.

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