Course Overview

The GISMA University of Applied Sciences' M.Sc. in Social Media and Influencer Marketing is a distinct postgraduate program aimed at providing students with the latest knowledge and strategic thinking necessary to succeed in the rapidly evolving field of digital marketing. Foundations in theory augmented by practice, students acquire skills in data-driven decision-making, community, influencer marketing, and content creation through actual projects.

Program Details

Duration

Regular Track: 24 months

On the basis of Eligibility Track: 12 or 18 months, depending on the experience

ECTS: 60, 90, or 120, based on the eligibility and track

Degree Awarded: M.Sc. in Social Media and Influencer Marketing

Intake: January, April, July, and October

Language: English.

Location: Potsdam campus, close to Berlin

Study Mode: Full-time, with option to complete in shorter duration if eligible

Tuition Fees

12-month track (60 ECTS): EU ~€13,000; International ~€15,500 total

24-month track (120 ECTS): EU ~€20,500 total; International ~€24,200 total

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